Regardless of history, the Cubs are re-shaping nightlife in the City of Chicago this month, creating a powerful buzz that small businesses can’t ignore. A steep price to pay for a team that up until recently has struggled to compete even in the National League. Many of the bars surrounding Wrigley Field are charging over $250 in cover to simply gain entrance into their venues for the games. If that’s your main objective, be prepared to spend big. Are the Cubs bigger than Halloween? River North nightlight hub Stout (and their partners Parlor Pizza) evidently think so – as they’ve cancelled festivities in order to switch over the Cubs-themed evenings, doubling and tripling table prices.Įven with these cancellations some fans may favor the opportunity to be as close as possible to the action for the home stretch of the Championship stand. Already a cause for celebration, bars have cancelled many of their Halloween Parties, citing “safety concerns” for offering a hosted bar during the historic World Series game. Not to be outdone, Official Major League Baseball sponsors Nike have ramped up their presence around Wrigley Field, launching their slogan for Cubs postseason “Make Someday Today”, and offering in-store merchandise with the same motivating hook line.Īs the World Series continues on, the Cubs have created a proverbial “perfect storm” of nightlife celebration in Chicago, with much of the games schedule coinciding with Halloween weekend.
#Cubs world series hype video free
Not an official sponsor Major League Baseball, Adidas “Reverse the Curse” campaign has been canvasing Wrigley and offering free shirts to fans looking to support the team during their pivotal games. The streets surrounding Wrigley Field are no exception this October. No matter what the sport, apparel giants Adidas & Nike always seem to find key opportunities to maximize their brand message, often times at the expense of one another. The green-centric fresh food provider has also decorated their Chicagoland locations to creatively fly the Cubs “W” win flag. In addition, the Toronto based franchise Freshii announced that if the Cubs manage to win the World Series, they would waive the $30,000 franchise fee for a fan to own their own location in the city. While the ultimate goal may be to generate sales, social interaction, or just share in collective conversation, it’s impossible to avoid the impact of Cubs on the city this October.īurrito-crazed baseball fans had a chance for the perfect double play during game 1 of the World Series, with local Chipotle franchises offering Buy 1 Get 1 free to patrons wearing Cubs gear. Local and national businesses have full-fledged Cubs fever and are looking to ride the narrative of the team’s historical championship run. It’s true the National League’s most successful side has been turning heads all year, but in this the final showdown of the season, die-hard Cubs fans are joined by legions of latecomers to overflow all of the city’s sporting infrastructure and push demand for Cubs-related-entertainment sky high.
Marketing Communications Custom content and amplification strategies for every communication channel.
#Cubs world series hype video how to
Sponsorship Consulting Helping you with the global navigation of sports by building a strategy that resonates with fans.In more than 20+ years in the space, rEvolution continues to set the standard in sports sponsorship and integrated marketing services.
0 kommentar(er)
